E3 Spark Plugs

E3 Spark Plugs asked us to kick the tires on some digital spots and restart a decade-old relationship with some new creative/stock and new scripts for their DiamondFIRE Technology plugs (revamp videos are a little down the page). The revamped videos were so successful, they asked for more. Except this time, they wanted a shoot with a library of assets. They certainly got it. And then some.